1st Edition

The Essence of Research Methodology : A Concise Guide for Master and PhD Students in Management Science

by Bartjan W. Pennink,Jan Jonker

Publisher: Springer

Uncategorized

৳ 500.00

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Premium Paper: Off-white Karnaphuli paper, 80 GSM
Perfect Size: B5 (a little smaller than A4 but bigger than standard books)
High-Quality Print: Computer printed, sharp and clear fonts
Durable Binding: Forma binding, strong and long-lasting
Elegant Cover: Paperback, portable and attractive design
Comfortable Reading: Ideal for eye comfort

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Explains what research methodology really means
Introduces methodology as a framework, not just methods
Presents the “Research Pyramid” model clearly
Explains research paradigms and philosophical assumptions
Clarifies ontology and epistemology in simple terms
Distinguishes between methodology, methods, and techniques
Compares qualitative and quantitative research approaches
Guides readers in choosing suitable research designs
Explains how to build conceptual research models

Title	The Essence of Research Methodology : A Concise Guide for Master and PhD Students in Management Science
Authors	Bartjan W. Pennink, Jan Jonker
Publisher	Springer
Edition	1st
Number Of Pages	189

Jan Jonker and Bartjan W. Pennink are highly regarded scholars in management science, known for their strong contributions to research methodology, organizational studies, and academic development. Their work has guided countless Master’s and PhD students in understanding how to design and carry out rigorous, well-structured research projects.

Jan Jonker is a leading professor recognized for his expertise in sustainability, organizational change, and management research. With a long career in teaching and supervising advanced academic work, he focuses on helping emerging researchers think critically, choose appropriate methodologies, and translate complex ideas into clear, impactful studies.

Bartjan W. Pennink is an accomplished academic with deep experience in research design, international business studies, and practical project guidance. He is known for supporting students in transforming their research ideas into well-organized scientific inquiries that deliver meaningful results.

Together, they have authored The Essence of Research Methodology: A Concise Guide for Master and PhD Students in Management Science, a highly practical resource that simplifies the journey from research question to final thesis. The book provides essential tools, step-by-step explanations, and professional insights that help learners avoid common pitfalls and produce high-quality academic work.

This guide is perfect for postgraduate students who want to build confidence in their research skills, understand methodological choices, and complete their thesis or dissertation with clarity and success. With Jonker and Pennink as trusted mentors, readers gain strong foundations for both academic achievement and a future career in scholarly or applied research.

Springer is one of the oldest and most prestigious academic publishers in the world, with roots dating back to 1842 when Julius Springer founded the original publishing house in Berlin.
Over many decades, Springer has grown into a global publishing giant. Today it operates internationally under Springer Nature, serving the research community around the world.

Extensive Scholarly Output & Subject Breadth: Springer publishes a massive volume of scholarly works — including hundreds of thousands of books and thousands of peer-reviewed journals spanning science, technology, medicine (STM), social sciences, humanities, engineering and more.
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Leadership in Digital & Online Publishing: Springer was among the early adopters of digital publishing. Through platforms like SpringerLink and other online services, researchers worldwide get fast access to e-books, articles, reference works and scientific data — making research more convenient and widely available.
Legacy of Academic Excellence & Historical Gravitas: Since the 19th century, Springer has published works by leading scientists and scholars. Its long history lends weight and credibility to its publications.
Commitment to Research Quality and Standards: Through rigorous peer-review, editorial integrity, and high academic standards, Springer ensures that its publications remain reliable, credible, and valuable to scholars, educators, and researchers worldwide.
Support for Open Science and Accessibility: Under Springer Nature, the publisher has embraced open-access models and digital dissemination, helping broaden global access to scientific knowledge and facilitating research dissemination across borders.

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